So the Finner Knows Best team has decided to create a red centric camera store that reviews and sells great gear.

To be clear - just like our reviews we will only sell products that we believe in.  If any product doesn't live up to our expectations it will not show up on our site.  Doesn't mean we won't have "value" items but we're not going to just stock everything.  We've worked hard to get our reputation and we intend to build on that, not tear it down.  If we start pushing crap gear just to make a sale, it wouldn't just bite us in the ass, it'll chew off the whole thing.

So why the store? We've been doing reviews for years now, and we have found that it has some significant drawbacks.   The major drawback we've found we like to call the "Carrion" effect.  For those of you who don't know about the carrion fiasco this guy built a great monitor sent it to us to review took orders and money from redusers and from what we've heard he didn't deliver on what he'd promised.  We feel terrible that we ever reviewed this product but with us acting as the store we can make sure this never happens again.

FKB acting as a go between for the buyer and the seller offers bonuses to both parties.  It gives the small guy with a great product the chance to get some momentum behind it and you the buyer the comfort that we have your money and  you won't be taken for a ride by some douche bag.  The other area this has been a concern is with used equipment so that part of the site will be coming soon.

Unlike Other retailers we will not review or sell products that don't have high quality, and high value.  Our goal is to cut through the noise by having dozens of the best products for sale, not thousands.   The attitude of the store is to create a place that is full of "the best shit we could find for our camera."

We ask that if you watch one of our videos and agree that its awesome buy it from our store. This will allow us to continue to do more reviews that help everyone make better decisions.

Thanks from the Finner team and happy shooting.

We've finally had the chance to do some reviews of some of Wooden Camera's accessories.  In short - we liked them.  In fact, we liked them a lot.  So much so that we asked if we could sell their stuff on our site, and they agreed.

Here is the review for the Easy Top X Or You can check out all their stuff!

Like it?  Buy it.